Thursday, May 29, 2008

Make Money With Affiliate Programs

Making money with Affiliate Programs seems to be a trend that is growing rapidly. Or is it better to say that, joining Affiliate Programs is that growing trend? The truth is, that the percentage of Affiliates that make any amount of extra income is small. You will find that a great number of these Affiliates drop their programs after a short period of time due to numerous reasons--one being the lack of any income generated by their efforts. These members joined under the belief that several of these Affiliate Programs run on Auto-Pilot---Just join, and watch the money pour in, this is far from the truth.

One of the first things one must understand is the method that any Affiliate Program uses to make It's Profit. That Profit is achieved by recruiting a great number of Affiliates to Sell. or Market the product or program. The affiliate must understand that he or she has been given a product that they must market. Remember the Door to Door Salesman? He is given a Product, and then he goes Door to Door and promotes this product. Such is the same with the numerous programs avaliable online. As an affiliate, you are in fact, a door to door salesman. The difference is that you don't promote your product solely by knocking on doors--you promote it VIA the WEB.

Several of the Affiliate Programs offered today supply the member with ready-made Websites, Banners to display, text ads, splash pages and a number of tools to draw their customers. You not only have a ready-made Website, you can also advertise your program via your personal website or blog, which works effectively if you have a great number of visitors viewing your Site. Most are not that luckey, they are just looking for a ready-built Site that will draw traffic immediatly. Such is not the case.

Once you have your affiliate website up and running, you will have to draw visitors to your Site. How is this done? There are several methods used and several thought's regarding the best ways, by numerous "Internet Gurus". Every one has their own opinion, but the bottom line is Traffic. The target is to draw visitors to your Site that have an interest in the product you are trying to promote!! This can be done in numerous ways--If you are willing to devote the time to achive it.

One method used is Articles. Writing articles and submitting them to numerous directories has proven to been a great method in drawing a targeted traffic to ones website or blog. A well written article on a subject related to the product you are trying to promote can draw a great number of interested viewers to your Site. Most article directory's allow you to "Plug" your site in the author Bio, thus--the viewer, if interested goes to your Site.

Forums are another effective means of drawing traffic. When you join a forum, most allow you to list your website in your signature. Post often and give answers to question posted, comment on posts, and viewers have the option to go to your Site via your signature.

Ebooks have been effective in drawing traffic to my Site. Use the many tools avaliable online to write your own Ebook, an Ebook with a subject related to your product. Give it away, and allow others to give it away. This method gives your Ebook a chance to go widespread---keep in mind that you have once again "Advertised" your website in your Ebook, reaching more possible customers.

Traffic Exchanges used properly can also create a steady stream of traffic to your Site. Manual Exchanges with a 20 or 30 second timer seem to work well. The longer timer gives the viewer more time to possibly find something in the upper fold of your Site to make them scroll further down your Site.

For further information, download the Author's FREE Ebook---Easy Traffic To Your Website

Friday, May 23, 2008

Trafficg and Entrecard--

Anyone involved in promoting Websites or Blogs is aware that your Site is only as sucessful as the Traffic it Draws. You can have a well designed Site, featuring numerous usefull Items, or Opinions, that is just "Sitting There"--Doing nothing. Why?--Traffic, Visitors viewing your Blog or website. So the object is to "Get Some" of this Traffic---How?

There are many ways the Webmaster attempts to draw people to His or Her Site. One of the methods used is Traffic Exchange. This is a system, where you join the "group", visit Websites or Blogs, and in turn---they visit you--Hopefully. This is a Free method that I have used and Still am using on several Blogs and Websites. I have found this method to be effective in increasing my traffic numbers, However, from a Sales Point of View--I find It Limited. The reason being that the majority, if not all, the viewers coming to your Site Via this method are there for the same reason as you are ---increase their traffic.

As any program has it's good points and bad, I will compare the Two exchange programs that I use. This is not a suggestion as to which is better than the other or which you use (If Any). It is just My findings. TrafficG Traffic Exchange Versus Entrecard.

Entrecard: This is a very nice and Easy exchange to work with. They have several categories to place your blog, allow the use of an Image as advertisement for your Blog, the program is easy to join, and I have found it to be somewhat productive. They have made it easy to view other Sites---which gives you Credits to use in advertising your Site on others, and you can also gain credits by someone placing ads on your Site. They explain all of this at their Site.
I have found their return to be anywhere from 3 to 1 ( meaning for every 3 Sites I visit--1 will return the favor ) to possibly 2 to 1, on a really good day. Therefore, I have experienced a 33% to 50% return on my investment (Time)---which really isn't that bad, considering you can visit alot of Sites, real quick, the card you click to tell the Site owner you have visited, is usually at the top of the page. However, I place mine a little lower, I'd like the viewer to see a "Little" of my content before He goes!!!

TrafficG: Another very nice addition to my Quest for Traffic. TrafficG claims to have a 1 to 1 ratio, meaning for every visit--you receive a visit. I have found this not only to be true, but I have found the traffic to arrive at a rather fast rate. Example--As a test, I visited 100 Sites, and within 5 hours, I had been visited Via TrafficG by 100 visitors. Now by no means can I say that is a given, I am just stating that they did give a 100% return, and seemed to do it Quickly. TrafficG, however will prove to be more Time consuming, Unlike Entrecard, who can be Click and Go, TrafficG is a 30 second visit. Now this can be looked at in several ways. You will view ( Or just stare at the screen ) for 30 seconds before visiting the next Site, But then--this applies to the visitor to your Site as well. It may even allow them to find something at your Site they may be interested in. TrafficG also offers an Affiliate Program where you can earn credits, they offer a Banner exchange also.

So there you have It. TrafficG and Entrecard compared Head to Head---and my Findings---Use Both----Both have something to offer, and are great programs

Sunday, May 11, 2008

A Professional Website--Ebook Review

With all the information avaliable today on the Internet, and your local Library related to Internet Marketing, Promotion and any subject regarding making your Website productive, one could spend a Lifetime reading. Information is avaliable everywhere, with everyones opinion and methods for building and promoting your Website. With the ease in writing and publishing of Ebooks, thousands upon thousands of Author's offer their opinions and views on methods and procedures you should use for making your Website successful. "The Birth Of A Professional Website", by Shelley Lowery is one of many Books that I have read on this subject, however it is one of the Few, that I have found to be as helpful as they all claim to be.

I find this book to be very well written, and packed with information the Website Builder, Promoter, or Designer will find very useful. This Book walks with you "Hand in Hand" through many subjects--Such As:

How will your Site be navigated?
What type of Graphics to use?
Where to get these Graghics
How to make your Web pages load Fast
Optimize for search engines

These are just a few of the subjects covered, in easy to read format. The information walks you through everything you need--Driving Traffic to your Site, determining your Product, Where to get Software. Advertising, Screen Sizes, Advertising, taking payments, and ton's of Info on every subject to make your Site a profitable venture.
The thing--or one of the thing's, that impressed me so much, is the amount of information this Ebook shares with it's reader. It does not just Skim the surface of a particular subject (Like the Majority Of Internet HELP Books Do), it gives you the information and "Know How" to use it.

If you are looking for Help with Creating your Website, or Improving your existing Site, this is a Must Read. As I stated above--I have read alot of Ebooks--some just a bunch of advertising, many just "Scratching The Surface", and offering Little if any actual information. What I found in this Book was refreshing--A Book written by someone in the KNOW, who took the time to "Put In Writing" methods that work, explain those methods, and give you the Information you need to use those methods. Finding information on ways to better your Website can take endless amounts of time before you find something usefull to you, and I am sure there are many well wriiten artcicles and Ebooks avaliable with usefull and accurate material. "The Birth Of A Professional Website" is one of those usefull and accurate Ebooks!!

Here's the LINK to download for Free!!!

Friday, May 9, 2008

Viral Marketing Basics

Viral Marketing Basics

Viral Marketing is one of the best ways for you to sell a product or service – in fact, it's one of the best ways to make a lot of sales.

How? Because thanks to the way that viral marketing works, you don't need to have a big list, or a lot of money to put into an advertising campaign – but you can still have a huge impact.

First of all, let's go over exactly what viral marketing is. (According to Wikipedia, "Viral Marketing refers to marketing techniques that use preexisting social networks to produce increases in brand awareness, through self-replicating viral processes, analogous to the spread of pathological and computer viruses. It can be word-of-mouth delivered or enhanced by the network effects of the Internet. Viral marketing is a marketing phenomenon that facilitates and encourages people to pass along a marketing message voluntarily. Viral promotions may take the form of video clips, interactive Flash games, advergames, images, or even text messages.")

But that sounds a little complicated, don't you think? To break it down into plain English, basically Viral Marketing is just a way of getting a bunch of people to tell other people about something you've created to build a buzz about your product or service. And by passing it around to other people, it builds social proof – (because there's a kind of implied endorsement when you send something to someone else.) Sometimes you get lucky and the more it's passed around the more it takes on a life of its own.

A perfect example is the "Free Hugs" video on YouTube. It has been viewed by millions of people, and the music – a song written by a group called the "Sick Puppies." That video was responsible for launching their singing career – even though that was not the original intention. That video – and the story behind it went viral and caught the attention – and the hearts – of people all over the world. It even spawned a movement that is still going on.

Although you might not be able to pull off a viral marketing campaign that does as well as the "Free Hugs" video, if you are willing to spend a little time researching your market and your target audience, and can think outside the box, you can create a very successful viral marketing campaign of your own.

What kind of things can go viral? Obviously videos. (In fact, if you look at most of the "gurus" in the Internet Marketing field right now, you'll see they're all heavily using videos to promote their launches and create marketing campaigns that go viral. However, if you don't have the desire to do videos, you can go with that old standby – the "Special Report." Podcasts, white papers, even case studies all have the ability to "go viral" and get a lot of people very interested in what you have to say – and sell.

To create a successful viral marketing campaign, it's very important that you find the right mix of media, marketing and audience. Make sure that your target audience is going to be interested in what you have to say, the way you're saying it and how you're bringing it to their attention. If you get these three things right, chances are, you'll have a winner on your hands, and your next marketing campaign will go viral too.
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Affiliate Marketing Basics

Affiliate Marketing Basics: Let’s Talk About Traffic

When you’re just getting starting in Affiliate Marketing, one of the most important things you need to learn about is traffic – specifically what it is and how to get it.

Why?

Because although it’s become somewhat of a cliche these days, the truth is, “the money is in the list” – but that means YOUR list, not the list of the people whose products you’re selling – at least not if you want to be successful.

Here’s why. As an affiliate, your job is to find people who want to buy the products you’re promoting, right? So to do that, you need to write an ad (or hire a copywriter to write it for you), and send people to a Website where they can buy the product.

BUT – there’s a serious problem with using this method. Do you see what it is?

Anywhere from 60 to 95% of the people you send to the sales page probably aren’t going to buy the first time.

1. Most people want to be certain that they’re making the right decision, so they usually need to see or hear from you between 5 to 12 times before making a buying decision.

2. If you’re paying for the ad and sending people to the seller’s Website, the ones who don’t buy disappear forever. (And neither you nor the seller will benefit.)

3. Of those who do buy, if you’re only sending them to the sales page, YOU still lose them forever because you have no way of knowing who they are.

Here’s the solution:

1. Write your ad and send prospects to a well-written squeeze page – YOUR squeeze page. (A squeeze page is a single page Website that has one purpose – to convince prospects to give you their contact information. Squeeze pages should be simple – no flash, no links, and if you use a graphic or photo, keep it simple and make sure it relates to the purpose of the page. How do you convince prospects to give you their contact information? By giving them information that is what they’re expecting to find and that’s useful to them.)

2. Offer them an incentive to give you their contact information. (This could be a free report, a free newsletter, an audio or video product – just make sure it’s related to the niche or affiliate product.)

3. After they’ve opted in to your autoresponder, send them to your affiliate sales page.

4. Follow up with them on a regular basis – mixing good information, free bonuses from time to time and additional affiliate products.

Lather, rinse, repeat. (Once you’re making money from your first affiliate product, move on to the next and then the next and the next.)

The best thing about this is that you can set most of it up on your autoresponder, so you turn it into a “system” and it runs “almost” on autopilot. (There is NO SUCH THING as a business that runs 100% on autopilot – and don’t believe anyone who tells you differently.) Any business – real business – takes work and effort. But by setting this system up this way, your autoresponder does the majority of the work, and you will only need to do simple updates and make sure you keep fresh information flowing.
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LINKING

Of all the methods used to draw Traffic to your Website, Linking seems to be the one most talked about by people in the "Know". Linking can be a time consuming proccess, that depending on your methods used in your linking process, will give you a nice return for your time, or just alot of wasted effort. Though alot of Webmaster's have the view that "The More, The Better" is the best approach to linking, this is not always the correct answer. Linking takes time, and if not done correctly, is "Time Well Wasted". So---What's The Best Approach For You? Remember---everyone has their own opinion---Here's Mine.

What Is Linking?
There are Millions of Websites and Blogs, written and designed on every subject you can think of. These Sites all desire to be listed high in any search engine. There are several factors to consider when developing a strategy to increase your visibility. One of these is traffic----the popularity of your Site. There are several thought's on the best way to increase your traffic. One being--Linking. You have been to Sites and found a Link Page where the Webmaster of that Site has listed other Sites that he feels will have some value to you. When you click on his link, you are directed to another Site, sending Traffic from Him to You. Easy to see how this benefit's you. If the Site that has Linked to you draws a good deal of Traffic, there is a chance that some of that traffic will be redirected to you! However---A Site that has little traffic, will send little if any to you.

Who Should I Link To?
Here is where we get to the "More Is Better" opinion. Go to a Site that has two or three pages dedicated to Links---Where do you think you'll be listed--and how many people are going to read hunderds of links, just to find you?. Therefore your Link is useless---it draws no traffic.
Visit the Site, check out the Link Page, Look at the Sites content---is it relevent to you. People going to a Website dedicated to candles are not looking for a leather motorcycle jacket!!---However if their at a Site that sells products for a motorcycle, a jacket may be of interest to them.

Direct Linking:
You are asking someone to place a Link on their Website directed to you. This will prove to be the hardest method of receiving Links. You must find a Website you wish to Link to you. Once you have done that, contact the Webmaster, and ask him if he would be interested in Linking to you. I have placed Links on my Site directed to other Sites without asking for the return favor. Usually this is done for need of content, or your Site has a Great deal of information that the Webmaster feels would be of value to his viewers. Once you have contacted the Webmaster--Wait!!--He or She will either get around to you, or Delete your email. It is that Simple.

Link Swapping:
You Link to me, and I'll Link to you---we're both happy. There are several Link exchange Sites, with thousands of members of every subject looking to Swap Links. You join, pick the Sites you want to Link to, push the button and they receive your offer. Remember two things I said above--More is not always better--and target Websites related to your content. In your haste to grab your Links, remember---you want Links that can be of value to you, links that have traffic, links with relevence to your product, Links that you feel will be of interest to YOUR viewers. Even though you will be sending them to another Site, the content of that Site will reflect on your standing with them.

Well--Like I said---Everyone has an opinion, and now you have mine.

Thursday, May 8, 2008

Use all The Info You Can Get

If you are just starting your Website or Blog, you are probably looking for any help and information that you can find. Building your Site can be a time consuming venture, it can also be quite frustrating. Often times, one is under the impression that building your Site is just a matter of Words, Pictures and Colors--which are definitly a great part of the process. However, there is so much more to creating a Site that is successful.
Websites and Blogs are created for many purposes. While a great number are geared towards the sale of a product or services, there is also a great number devoted more to the personal side. Either way--they will not return what the designer is desiring--if the Site isn't Well-Designed, meaning Eye-Appealing, and with Content that makes the viewer want to keep reading. Another very important factor---You can have the most Eye-Catching content, Great Products, or usefull Information, that does your absolutely "Nothing"---If you don't have the Visitors.
So--What is the Key to developing a Website or Blog that is usefull and Draws traffic?. A Great Start is to get information from the Webmasters and Authors that have been in the same boat,Going to the Site you built every day, to Check the traffic, only to find out YOUR the only one that goes there!! You can get alot of information from the "People In The Know"--"The Internet Gurus" for FREE.
There are so many Ebooks you can download for FREE--That you could spend years reading them. Several of these books are written by " Internet Gurus " and have ton's of Info that will be helpfull to you. Yes-- there are many that are nothing more than an Advertisement, yet you can find numerous Ebooks that will supply you with good information. Because something is Free doesn't mean it has no value---any information you can get has Value to you!!. Pick a Subject---and you will find an Ebook or Newletter related to that subject, use that Info to help you create a usefull Site.
Another very usefull form of getting Info---FORUMS. Any Search Engine will give you a list of Forums associated with your Subject. Example---A Blogging Forum---Filled with Bloggers, who are sharing information related to Blogging. I have been to a couple of Forums and have found some really helpfull Info, and Free! It will amaze you how easily the "Webmasters" associated with these Forums will respond to your questions---Kinda like having your own Mentor. Hey--if someone wants to share some Info with you--Let them.
Visit other Blogs and Websites. I can already here you--" Why Visit Others When I Have My Own To Build"? There are so many methods used on Websites to Promote them, you could spend a lifetime reading up on them. Check out some Sites, look what they have done, how they have arranged their pages and content--I am not saying to COPY their Site--Just get some ideas.
You are going to find that every Authority on this subject has many views and opinions--including myself--But you will not know what will work for you--until you have the information to let You determine what will work for you and your Site. Information is Power, and with alot of reasearch and reading--This Power Can Be Free!!!